A pottery artist needed branding, an ecommerce site, and social media presence for her business. I crafted the Rockway Pottery brand from the ground up, drawing inspiration from the artist's love of nature and symmetry, and evoking the calming energy of her pieces into her brand identity with deep blue and grounding earth tones. In addition to branding and maintaining her online and social presence, I also create custom events materials & signage for shows.
An Instagram reel I created went viral the week of July 3, 2022 resulting in over 41 million views and a follower increase to 30.5 thousand. We've seen direct correlation between online sales and our jump in audience views and follows, with online sales and custom inquiries surging.
See Rockway Pottery on Instagram
